Applied Scientist, AdTech

About the Role We are looking for an Applied Scientist to join our team to solve interesting and impactful business problems in the domain of Marketing Analytics and AdTech. Ideal candidates need to have strong curiosity on data, and demonstrable ability to successfully apply rigorous scientific methods with proficiency in data analytics knowledge and technical capabilities. This is a unique opportunity to apply your skills and have a direct impact on global business. What the Candidate Will Do 1. Strong expertise in experimentation design and causal inference methodology, accountable for the end-to-end Paid channel incrementality and optimization testings 2. Build production grade models on large-scale datasets to optimize marketing performance by utilizing advanced statistical modeling, machine learning, and optimization modeling etc 3. Use models to address key growth challenges and provide meaningful insights on problems in Channel Optimization including user value modeling