Lifecycle Marketer

In 1978, Gary Thuerk sent the world’s first email marketing campaign to about 400 recipients, kicking off an entire industry and earning himself the title 'Father of Spam'—though he himself preferred to be known as the 'Father of Email Marketing.' While we're aiming for something a bit more charming than unsolicited messages to unsuspecting inboxes, we are looking for a Lifecycle Marketing Manager to carry on Gary’s legacy—with less controversy and way more creativity! At Mercury, we’re on a mission to turn email marketing into an art form, one irresistible click at a time. As a Lifecycle Marketer and part of the larger Growth Marketing team, you will be responsible for strategizing and optimizing the customer lifecycle of Mercury users, with a focus on product adoption, cross-sell, and upsell. You’ll work closely with product marketing, data science, and engineering to maximize the number of users who use Mercury features and products an