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Senior Manager, Shopper & Occasion Marketing

Hasbro

Boston, Massachusetts, United States2d ago

About the role

We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime. The Senior Manager of Shopper & Occasion Marketing is a dual-focus role that sits at a critical strategic intersection: you will lead occasion-based marketing across our brand portfolio, and you will ensure that everything we produce for retail is built with sharp shopper strategy from the start. You operate upstream, informing campaign strategy and ensuring that what we hand off to regional

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