Manager, ATL Media Strategy & Planning

<p>You will be a key member of the Brand Marketing team, supporting the HelloFresh Group to drive above-the-line (ATL) media strategy in the US. This role oversees media planning across HelloFresh portfolio of brands (HelloFresh, Factor, GreenChef, and EveryPlate).</p> <p>Our ideal candidate has a strong track record in ATL media planning and communications planning, with the ability to translate brand strategy and business objectives into effective, full-funnel media strategies.</p> <p>This role requires both strategic thinking and operational excellence, connecting the brand proposition and audience insights to channel strategy, while influencing channel-specific creative and driving measurable business impact.</p> <p>This is a high-impact role driving growth for the HelloFresh group and partnering across the broader Marketing organization.</p> <p>This is a hybrid role based in New York.</p> <p><strong>You will …