Head of Marketing, Brand

We're looking for a world-class brand activator who runs brand the way performance runs paid — on a CAC line, not on vibes. You'll own brand media, integrated campaigns, event activations, and the team that brings the Superpower identity to life at scale. ABOUT THE ROLE You'll activate Superpower across every TOF channel that isn't paid social: OOH, podcast, YouTube brand, programmatic, audio, sponsorships, integrated campaigns, and earned media. The brand identity exists — your job is to put it in front of millions of people in ways they remember, at a cost the company can defend. You'll inherit a defined brand position, founders who attract press, an audience growing 10x YoY, and a performance team that can amplify anything you build. The TOF awareness machine doesn't exist yet. You'll build it. This is a player-coach role. Everyone at Superpower is an IC, including leadership — you'll set brand activation strategy and execute alongside the team. KEY RESPONSIBILITIES - Brand